Case study · Stupakk Construction
A website that finally matches 50+ commercial build-outs
- Client
- Stupakk Construction Inc.
- Industry
- General contractor
- Location
- Carmichael, CA
- Scope
- Copy, design, build, domain
The starting point
Stupakk has spent over a decade building tenant improvements for national brands: 27 European Wax Center locations, 11 Massage Envy studios, Club Pilates, Restore Hyper Wellness, Red Room Escape Rooms and more.
Their website showed none of it. It was a one-page builder template with a stock photo of hard hats, the words "Building Your Dreams" and a contact form. A property manager or franchise owner checking them out before a bid had nothing to go on.
What we built
A four-page site (Home, About, Portfolio, Contact) written around the commercial work. The homepage leads with project management, shows the brands they've built for and backs it up with the numbers: 10+ years, 50+ locations across California.
The portfolio is organized by brand, with the count and the cities for each, so a franchise developer can see in seconds that Stupakk has done their kind of rollout before.
The details
- A "Trusted by" strip with the seven brands they've built for
- Portfolio by brand: location count, cities and the features of each build
- Commercial and residential services split, so homeowners and businesses each find their side
- Phone number in the header and a quote request on every page
- Address, hours and email in the footer for local search
- Fast static build on their own domain
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